14th November is celebrated every year as the World Diabetes Day. With millions of new diabetes cases diagnosed each year and a staggering 400 million individuals living with diabetes worldwide, the importance of impactful diabetes prevention adverts cannot be overstated. Diabetes prevention, a topic of critical importance in public health, has witnessed the emergence of compelling commercials that transcend marketing.
So, to mark World Diabetes Day today, here we are with 5 impactful Diabetes prevention commercials that successfully warned the audience about its dangers.
1. American Medical Association: Change The Outcome (2021)
Prediabetes is a serious health condition that affects more than 1 in 3 American adults and often leads to type 2 diabetes. Nearly 90% of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health.
This 30-second commercial shows a man spotting a crack in the glass of a large fish aquarium on his phone screen, allowing him just enough time to get away from it. Well, life doesn’t always give you time to change the outcome but prediabetes does. This ad is all about nipping the menace of Diabetes in the bud- all while you can!
2. Medtronic: Like A Balloon (2021)
The American medical device company Medtronic came up with an impressive advert in 2021 to showcase how life in itself becomes a balancing act if you have Type 1 Diabetes.
The ad compares Type 1 Diabetes to keeping a balloon in the air. While it is invisible to others, the struggle of balancing the ups and downs of life with Diabetes is always there. Watch the ad to know what I am talking about!
3. Diabetes Canada: End Diabetes (2017)
Living with Diabetes is a daily struggle. But there is always light at the end of the tunnel and this beautiful advert by Diabetes Canada portrays it beautifully.
The ad showcases different people singing a song written by Diabetes patients about how they don’t feel they can go any longer and that they’re tired of putting on a brave face every day when they are actually very scared in reality. However, the song takes on a very tone and tenor as soon as the singers remove all the non-affirmative words from it. And that gives us all hope; the belief that Diabetes can be defeated as long as we believe so!
4. Diabetes UK: This Is The Moment My Life Changed (2021)
There’s always a point in every Diabetes patient’s life that completely changes their outlook toward life and how they view it from thereon. This 2-minute commercial presents such moments from the lives of a few Diabetes patients in their own words.
The ad showcases different people revealing what it was like when they first found out they had Diabetes and the point when they decided to do something about it. Throughout the ad, they talk about their day-to-day struggles in keeping ahead of Diabetes and enjoying life while doing everything within their control to keep it in check.
5. Texas Department of State Health Services: Slippers (2016)
In case, you think a few minor adjustments to your lifestyle are all that Diabetes would lead to, here’s a harsh reality check that would shake you to the core.
This impactful 30-second ad by the Texas Department of State Health Services shows a perfectly normal guy waking and getting ready for breakfast. All seems okay until we see him putting on his slippers- on his amputated leg! Yeah, that’s correct! People living with diabetes have an increased risk of needing lower limb amputation. Wounds or ulcers that do not heal are the most common reason for amputation.
If the picture of an amputated limb still doesn’t convince you to be more cautious against Diabetes, I don’t know what will!
Wrapping Up
And that was a wrap of some of the best adverts on Diabetes prevention. Remember, a good Diabetes prevention commercial is one that not only captivates our senses but also ignites a lasting impact, inspiring individuals to take charge of their well-being- just like the ones mentioned in this blog do.
We’ll be back with more amazing adverts for you. Till then, stay tuned!