• ClickInsights

5 Free Google Ads Tool, You Might Not Know (But Should)

Any marketer worth their salt knows that Google Ads is a powerful tool. But what many don't realize is that there are a number of free Google Ads tools that can be used to get even more out of your campaigns. In this article, we will share 5 of these free tools that you might not know about.

Google ad is an amazing way to get your business in front of potential customers. With over 2 billion active users, Google is the perfect place to advertise. You can target your ads to specific demographics, interests, and even locations. Plus, you can set your budget, so you only pay when someone clicks on your ad.


Free tools that can help with Google Ads

Keyword Planner, and Budget Report, are just a few of the many complimentary and helpful features provided by Google Ads. However, let's look at certain technologies not related to Google Ads that your rivals might not be aware of.


WordStream's Free Google Ads Grader

If you're looking for a quick and easy way to improve your Google Ads campaigns, look no further than WordStream's Free Google Ads Grader. With this tool, you can get a report card that grades your campaigns on several factors, including ad relevance, click-through rate, and quality score.

The report also provides actionable tips on how to improve your campaigns. To use, simply enter your Google Ads information, and the tool will analyze your content and provide you with a report card, grading your ad score.


Whatagraph’s free Google Ads reporting template

If you want to save time on creating Google Ads reports, Whatagraph’s free Google Ads reporting template can be a helpful tool. The template includes pre-built report templates for a number of different Google Ads metrics, including click-through rate, cost per click, and conversion rate.

Simply input your Google Ads data, and the template will do the rest. This template can track your campaign performance, keywords, and ad spending. You can also see how your campaigns are performing over time.


Ink's Free Google Ads description generator

If you're having trouble coming up with the perfect ad copy, Ink's Free Google Ads Description Generator can help. With this tool, you can generate optimized ad copy for both search and conversion. To use, enter a keyword, and the tool will generate a description for your ad that includes the keyword. You can then customize the description to fit your needs.


Google Ads Dashboard Templates from Google Data Studio’s

Google Data Studio is a powerful data visualization tool that can be used to create custom dashboards for Google Ads data. If you’re not sure where to start tracking your ad performance, Google Data Studio’s free Google Ads dashboard templates can be a helpful resource. The templates include dashboards for several different Google Ads metrics, including click-through rate, cost per click, and conversion rate.


Google Trends

You can use Google Trends to see how popular your keywords are and can also use it to compare different keywords. Google Trend is a public web facility provided by Google. It shows how often particular search terms are entered relative to the total search-volume across various regions of the world. Marketers can use Google Trend to get a better understanding of how popular a particular search term is, and how that popularity has changed over time.


Key Takeaway

Creating and managing Google Ads can be a daunting task, but with the right tools, it can be an easy and rewarding process. The most important thing to remember is to keep your goals in mind and to be patient. With a little time and effort, you can create a successful Google Ad campaign that will help you reach your target audience.