China Digital Digest Weekly: Exploring the Chinese Digital Landscape
- ClickInsights
- Aug 29
- 3 min read
Hi folks, we are back with our weekly edition of China’s Digital Digest, wherein we bring you weekly updates on China’s digital space. The report takes a quick glance at China’s complex and rapidly evolving social media landscape by providing updates on the latest happenings across the social media industry. Here are the major highlights of the report.
1. China Cracks Down on Fake Medical Advice With New Rules For Health Influencers
Chinese authorities have announced new rules targeting the rapid expansion of medical science accounts on social media and other unofficial channels, to stop the spread of false and misleading medical information online.
The Cyberspace Administration of China (CAC), the National Health Commission (NHC), the State Administration for Market Regulation (SAMR), and the National Administration of Traditional Chinese Medicine (NATCM) jointly issued a notice about the new regulatory framework on August 1. The rules – “Guidelines for Regulating Medical Science Self-Media Behaviour” – cover independently generated content that is not published by traditional or recognised media organisations but may have been posted to social media or other online outlets.
2. Huawei Opens Douyin Account to Promote HiSilicon as it Expands Chip Design Work
Huawei Technologies has opened an account on Douyin, China’s version of TikTok, to promote the custom design services of its HiSilicon chip unit, even as the company continues to maintain a cloak of secrecy around its Kirin smartphone and Ascend AI chips.
The Douyin account, set up by HiSilicon (Shanghai), said the company aimed to “enable smart devices for a fully connected world.” Established in 1991, HiSilicon serves as the in-house chip design unit of Huawei that is credited with designing the Kirin processors that power the parent company’s smartphones. Before its presence on Douyin, HiSilicon (Shanghai) has had an account on WeChat, the social media platform run by Tencent Holdings, since 2024. It has an associated short video account on WeChat as well.
3. Kuaishou to Pay First Dividend Since Hong Kong IPO as AI Tools Lift Results
Kuaishou Technology has declared a special dividend totalling HK$2 billion (US$256 million), marking the first time China’s No 2 short video app operator will make such a payment since its US$5.4 billion Hong Kong listing in 2021.
The Beijing-based company said it would pay a special dividend of HK$0.46 per share after reporting better-than-expected financial results in the second quarter, driven by gains made from its artificial intelligence tools, according to its filing. Dividend payments to shareholders will be made on October 6. Second-quarter revenue rose 13.1 percent to 35 billion yuan (US$4.87 billion), up from 31 billion yuan a year earlier. Profit attributable to equity holders was 4.9 billion yuan, compared to about 4 billion yuan a year ago.
4. ByteDance Unleashes Open-Source AI Model to Challenge DeepSeek, Alibaba Cloud
ByteDance has released a new artificial intelligence model that looks to challenge those from DeepSeek and Alibaba Cloud in the global market for open-source AI systems.
TikTok and Douyin owner ByteDance’s Seed department, which oversees the tech unicorn’s AI research and large language model (LLM) development, has uploaded three variants of its Seed-OSS-36B open-source AI model to Hugging Face, the world’s largest open-source AI developer platform. Seed-OSS-36B was designed with both general-purpose and reasoning capabilities, with support for long-context window processing and various developer-friendly features, ByteDance said in a statement.
5. PDD Tops Quarterly Revenue Estimates, Margin Squeeze Continues
E-commerce firm PDD Holdings, which operates low-cost platforms Pinduoduo in China and Temu internationally, easily beat market estimates for quarterly revenue, although net profit fell due to investments to ward off intensifying competition.
US-listed shares of the company jumped nearly 12 per cent in premarket trading, buoyed by adjusted earnings per ADS of 22.07 yuan, which exceeded estimates of 15.74 yuan. The Chinese government has been seeking to boost domestic consumption to revive a sluggish economy that is navigating several pressures, including a weak property sector and US President Donald Trump’s trade policies.
Wrapping Up
The vast and diverse nature of the Chinese Social Media space makes it incredibly challenging to keep a tab on the rapid developments taking place. However, China’s Digital Digest brings you all the latest updates from there to keep you abreast of all the evolving trends.
To delve deeper into the findings of our latest report, click here.
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