Social Media Buzz Weekly: Roundup of Social Media Updates
- ClickInsights
- 5 days ago
- 4 min read
Welcome to Social Media Buzz Weekly, your weekly bulletin of the latest social media updates. With the social media landscape evolving with each passing day, it can be challenging to keep a tab on the rapid developments. Well, not anymore, as we have taken it upon ourselves to keep you abreast of every happening in the social media space.
So, without any further ado, let’s look at some of the most significant developments from the last week in the world of social media.
1. Meta Created 'Playbook' to Fend Off Pressure to Crack Down on Scammers, Documents Show
Meta developed an internal “playbook” aimed at delaying regulatory pressure to crack down on scam advertising on Facebook and Instagram, according to a Reuters Special Report.
Citing internal company documents reviewed by Reuters, the report says the social media giant adopted tactics to make fraudulent ads harder for regulators to find, while resisting measures such as universal advertiser verification that could reduce scams but also affect revenue. The documents, drawn from Meta’s legal, public policy, safety and finance teams over the past four years, detail how the company responded to mounting scrutiny from governments worldwide over fraudulent advertising.
2. Meta Buys Startup Manus in Latest Move to Advance Its Artificial Intelligence Efforts
Meta is buying artificial intelligence startup Manus, as the owner of Facebook and Instagram continues an aggressive push to amp up AI offerings across its platforms.
Manus, a Singapore-based platform with some Chinese roots, launched its first “general-purpose” AI agent earlier this year. The platform offers paid subscriptions for customers to use this technology for research, coding and other tasks. The platform has grown rapidly over the past year. Earlier this month, Manus announced that it had crossed the $100 million mark in annual recurring revenue, just eight months after launching.
3. Poland Urges Brussels Probe TikTok Over AI-Generated ‘EU Exit’ Content
Poland has asked the European Commission to investigate TikTok after the social media platform hosted artificial intelligence-generated content including calls for Poland to withdraw from the EU, adding that the content was almost certainly Russian disinformation.
A TikTok profile showing videos of young women dressed in Polish national colours and calling for Poland to leave the EU has gained popularity in recent weeks. The profile has now disappeared from the platform. A Polish government spokesperson said that the content was undoubtedly Russian disinformation as the recordings contained Russian syntax.
4. SoftBank Completes $41 bn OpenAI Investment, Takes 11% Stake
SoftBank Group Corp. has announced the completion of an additional investment of $22.5 billion in OpenAI, bringing its total commitment under a March 2025 agreement to $41 billion.
The investment was made at the second closing of the deal and completes SoftBank’s pledged funding. With this, the conglomerate’s aggregate ownership stake in the ChatGPT parent company stands at about 11%. Third-party co-investors also participated in the round. The tech conglomerate completed the first closing in April 2025, when it invested $7.5 billion through SoftBank Vision Fund 2. The latest $22.5 billion investment was also made through the same fund.
5. OpenAI Warns AI Browser Agents Remain Vulnerable to Prompt Injection
OpenAI has said that AI-powered browsers are likely to remain vulnerable to prompt injection attacks, even as it works to strengthen the security of its Atlas AI browser, raising broader concerns about how safely AI agents can operate on the open web.
Prompt injection attacks, which manipulate AI agents into following malicious instructions hidden in webpages or emails, are not expected to be fully eliminated, OpenAI stated in a blog post. The company informed that such attacks are comparable to scams and social engineering on the internet and acknowledged that the introduction of “agent mode” in ChatGPT Atlas has expanded the overall security threat surface.
6. OpenAI Lets Users Adjust ChatGPT’s Tone, Warmth And Emoji Use
ChatGPT users can now adjust how the chatbot communicates, including its warmth, enthusiasm and use of emojis.
The new controls appear in the personalisation menu and allow users to choose ‘More,’ ‘Less’ or ‘Default’ settings. Similar options are available for how the chatbot uses headers and lists. The changes build on earlier features that let users select a base style and tone, such as Professional, Candid or Quirky, which the company introduced in November.
7. Google May Allow Gmail Users to Switch Addresses
Google is preparing to let users change their Gmail addresses without losing access to existing emails and files, according to information posted on a company support page.
A Hindi-language version of the Gmail support site says Google is “gradually rolling out to all users” the ability to change the email address linked to a Google account, including changing from one “@gmail.com” address to another. If users switch to a new Gmail address, their old address will continue to work as an alias, allowing them to receive emails in the same inbox and sign in to Google services using either address. However, users will not be able to change or delete their email address again for 12 months after making the switch.
Wrapping Up
And that was a wrap of this week’s Social Media Buzz. We’ll be back next week with more news and updates for you from the social media world. Till then, stay tuned!
If you want to read more on the latest developments taking place in the social media space, take a look at ClickInsights’ Social Media Buzz, wherein we bring to you monthly reports on everything going on in social media, ranging from platform updates to policy changes that influence the way we market.
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