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6 Questions to Ask a Digital Transformation Expert

As businesses continue to shift towards digital transformation, they are quickly realizing the importance of finding an expert to help them navigate this new frontier. Unfortunately, not all businesses are aware of the vast number of digital transformation professionals available, and many don't know how to find the right one for their needs.

A digital transformation expert can help you plan and implement changes that will improve your business. If you are unsure whether digital transformation can help with your process here are questions to ask an expert.

Digital Transformations can be complex. How can we simplify the process?

Digital transformation is an exciting, but complex process. Though the possibilities are endless, it's often difficult to understand where you should begin and how to navigate your digital transformation journey.

Because it is a process that doesn't necessarily follow a linear path—and because there isn't a clear-cut way of explaining what needs to be done in order for a company to succeed—it can be hard for companies to know where they stand at any given time within their own transformations.

Additionally, even after all of the necessary steps have been taken on paper (or digitally), there's still no guarantee that those processes will be implemented successfully or even measured accurately enough in order for executives and managers alike to know whether or not they've made progress toward achieving their goals yet.

Isn't this just a fad?

No, it's not a fad. In fact, digital transformation is becoming an integral part of the business. Without it, companies won't be able to compete or stay relevant in the marketplace.

What’s more important than staying on top of all these changes? For one thing, digital transformation helps drive growth by allowing businesses to engage with customers in more meaningful ways and better understand their needs. Additionally, it allows them to create new products or services that connect with customers digitally —something every company wants!

How do you avoid falling back into “old” habits instead of transforming forward?

In order to avoid falling back into “old” habits instead of transforming forward, you need a plan. You also need a clear vision and goals that align with that vision. It's important to define what success looks like for your digital transformation—both short-term and long-term—and then identify the steps necessary to achieve those goals. Additionally, it's critical that you measure progress along the way so you can adapt accordingly if needed.

Why should I care about digital transformation?

You don't have to be a business analyst or an engineer to see that the world is changing. Whether you're a marketer, salesperson, product manager, or executive, you need to know how technology can help your company survive and thrive in today's marketplace.

Digital transformation is more than just adopting new software tools like CRM or ERP; it involves changing how employees interact with each other and their customers as well. If you want your organization to remain competitive over time—and especially if you want to take advantage of emerging technologies like artificial intelligence (AI), blockchain, and IoT—you'll need someone who can guide this process from start to finish.

What challenges will we face?

Change is the biggest challenge! The culture of your organization will change, and you’ll likely experience resistance from individuals who don't want to change.

Technology will be a challenge as well, but it's not insurmountable.

It's possible that many people in your organization are resistant or uncomfortable with technology, so you'll have to figure out what kind of training is necessary to help them embrace it.

Strategy and leadership can also be tricky as they relate to digital transformation because there are so many moving parts involved in making this happen successfully throughout an entire company or even just one department or departmental business unit (DBU).

Most importantly, trust is key when it comes to transforming an entire organization into something new—and that means everyone must trust each other: senior leadership needs trust from their direct reports; middle managers need trust from their teams; employees need trust from the management; etcetera across all levels of the org chart!

What is our biggest risk if we don't do this?

If you don't do this, the risk is that you will lose the competitive advantage your company has right now. If you aren't leveraging digital transformation and technology in ways that can give your company an edge over the competition, they will pass you by.


If you are looking to undergo a digital transformation, it is important to have the right team and tools in place. By asking the right questions, you can make sure that you are getting the most out of your investment. If you are still unsure of where to start, reach out to a digital transformation expert for help.


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