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Why Won't ChatGPT Replace Search Engine Anytime Soon?

Along with making millions of dollars in the first week, this led some to believe that conventional search engines like Google may soon get replaced by AI chatbots. Nevertheless, Google officials claim that the technology is yet insufficiently developed to get presented publically, with issues such as chatbot biases, reactivity, and a tendency to fabricate information.

As per Statcounter, Google unquestionably dominates the worldwide search engine market share. Since November 2022, 92.2% of all web searches carried out by search engine operators have been on the internet.

So the question remains, does ChatGPT pose a threat to search engines? Read on to see if this tool is ready to take on the future of search engines.

What is ChatGPT?

The ChatGPT, a set of considerable language models, works by analyzing a substantial textual dataset and examining the linguistic structures and patterns to produce text that mimics human speech using machine learning. Their usefulness in various purposes, such as customers seeking advice or queries, collecting data, and entertainment, has created a valuable platform.

Regardless Google and other search engines, such as Bing, need less to worry about because these search engines will continue to persist. Their absence of actual threat is due to the user interface and relevancy of searches in chat-based systems. ChatGPT seems to be a target of a few limitations, given:

  • No up-to-date information as a limitation

Until there is a method for ChatGPT's training model to get modified whether genuinely or frequently, that it can consistently rely upon to provide sufficiently up-to-date information, this is one of the limits of ChatGPT as a search engine. '[ChatGPT is] sometimes flat-out wrong while sounding completely confident about its answer.' Steve Mollman wrote for Fortune, 'but as long as you’re aware of this, ChatGPT can be a useful tool.'

  • Internet access limitation

Similarly, because the chatbot lacks connection to the internet, it will indicate in reply to some inquiries that it can not obtain information that is not a part of its training dataset.

According to CNBC, CEO Sundar Pichai and Google's head of AI, Jeff Dean, discussed ChatGPT's ascent in a recent session. However, the possibility of ChatGPT replacing the favorable conventional search engines is relatively less as Pichai further adds that "Google has an 'a lot' planned for AI language features in 2023."

Google, for instance, has created several massive AI language models (LLMs) with abilities comparable to OpenAI's ChatGPT. BERT, MUM, and LaMDA are among those that enhance Google's search engine. Nevertheless, such enhancements are minor, focusing on interpreting users' queries to grasp their purpose. MUM of Google can assist it in determining when a search indicates a user is experiencing a personal crisis and connecting these folks to helplines.

Google has also developed applications such as AI Test Kitchen to provide people with a sample of their AI chatbot technology, although engagements with users remain limited in numerous ways.

Even though the introduction of ChatGPT has sparked new discussions about the possibility of chatbots substituting conventional search engines. Google has debated the issue for a long time, occasionally stirring up controversy.

Given that, here are five possible reasons why search engines like google may be at risk with or without the advent of ChatGPT.

Consider Google, whose most crucial source of earnings is Search. Its browsing outcomes are faltering. And individuals are becoming aware of it.

  • It is clear that advertisements dominate Google's search platform, and this situation became worse as ads took up more room.

  • These to-do webpages have gotten replaced or downgraded by YouTube today.

  • Google search results occasionally fall short of what people expect.


As CEO Sam Altman tweets, “ChatGPT is a preview of progress; we have lots of work to do on robustness and truthfulness.”

Chatbots like ChatGPT can give a superior internet surfing experience in addition to the current choices supplied via search engines like Google Search. ChatGPT may not be able to replace these search engines but merely enhance them. If used to its highest potential by combining it with various methods and approaches, it improves instead of limiting social touch and comprehension, offering a more structured capability.

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